Tracy’s Tidbits

Authenticity: The Thing Everyone Wants but No One Uses

How to Be a Likeable Badass Without Faking Anything

Dec 3 • 

Tracy S

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November 2025

Job Seekers: The Background Check - One Thing You Might Not Know

Yo

Nov 27 • 

Tracy S

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Why I Hate HubSpot, Let Me Count The Ways

When "easy to use" really means "hard to scale" -- a CMO’s unfiltered breakdown of everything that makes HubSpot infuriating for sophisticated marketing…

Nov 19 • 

Tracy S

Salesforce: A Dinosaur CRM

In my 25 years in Silicon Valley I have always been amazed at how Salesforce has managed to survive with doing very little to improve itself over the…

Nov 5 • 

Tracy S

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October 2025

LinkedIn Partnership Ads: The New Linked(In)fluencer

LinkedIn just released a new ad format called Partnerships where you can promote posts that mention your brand.

Oct 29 • 

Tracy S

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The Hidden Cost of Crappy 💩 Data

Why dirty data is the silent killer of your GTM engine

Oct 22 • 

Tracy S

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AI will NOT help you Stand out in the Sea of Sameness

Why CMOs roll their eyes and will have PTSD from the word "AI" in years to come

Oct 8 • 

Tracy S

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Stop Paying Sales to Create Churn

It's not CS, Marketing or Product -- it's your sales comp plan and here's how to fix it

Oct 1 • 

Tracy S

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September 2025

Why Startup Equity Won’t Make You Rich

What They Don’t Tell You in the Offer Letter

Sep 24 • 

Tracy S

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Why “Industry Experience” Is Overrated in Hiring

And, ah hem, also a lazy excuse

Sep 17 • 

Tracy S

Vertical SaaS: Standing Out in the Sea of Sameness

And how to stand out in the sea of sameness of vertical SaaS

Sep 10 • 

Tracy S

3 Reasons Why ALL Startups Fail

Argue with me, I dare you

Sep 3 • 

Tracy S